Girls’ Day Out in Downtown Baraboo: The Ultimate Summer Trip

Women are planning more intentional outings — days that feel restorative, fun, and full of connection. Downtown Baraboo delivers all of that with boutique shopping, great food, walkable charm, and photo‑worthy corners that make the day feel special.

Why Downtown Baraboo Is a Girls’ Trip Gem

No matter if you’re coming from Madison, the Dells, or anywhere in southern Wisconsin, Baraboo offers a refreshing, low‑stress getaway.

Boutique shopping with personality

Brunch spots that feel like a treat

Walkable entertainment perfect for catching up

Shows at the beautiful historic Al Ringling Theatre

It’s the kind of place where you can spend hours wandering, talking, laughing, and discovering.

Al Ringling Theatre – 136 4th Ave, Baraboo WI 53913

A Curated Girls’ Day Itinerary

Start with Brunch & Coffee

Every great girls’ day begins with brunch. Order something fun like a specialty latte from Press Coffeehouse, an insta worthy themed energy tea from 3rd Street Nutrition, a brunch plate worth photographing from The Relish Tray Bistro and ease into the day with conversation and caffeine.

Press Coffeehouse – 133 3rd Ave, Baraboo WI 53913

3rd Street Nutrition – 112 3rd Street, Baraboo WI 53913

The Relish Tray Bistro – 106 4th Ave, Baraboo WI 53913

Shop the Square Like a Local

Downtown Baraboo’s shops are made for browsing with friends. The mix of practical, beautiful, and unique finds is endless in Downtown Baraboo. Local favorites like Countryside Refind offer hand selected vintage-inspired home decor. It’s the opposite of the big‑box sameness where everything feels intentional.

Countryside Refind – 115 3rd Ave, Baraboo WI 53913

Afternoon Treats & Relaxation

After shopping, slow down and savor the afternoon.

Choose your vibe:

An ice cream from Edwards Ice Cream or a sweet treat from Baraboo Candy Company
Cocktails at Gina Jenny’s Wine and Full Bar
A pasta dish or pizza slice from Mama Mia’s
A relaxing spa day at Spa Serenity or Pause Facial Bar

Downtown Baraboo has the perfect blend of fun and relaxation.

Edwards Ice Cream – Ice Cream Trailer for Special Events

Baraboo Candy Company – E10891 Coop Ln, Baraboo WI 53913

Gina Jenny’s Wine and Full Bar – 126 3rd St, Baraboo WI 53913

Mama Mia’s – 113 3rd St. Baraboo WI 53913

Spa Serenity – 137 3rd St, Baraboo WI 53913

Pause Facial Bar – 137 3rd St, Baraboo WI 53913

Perfect for Madison Day‑Trippers

Madison women love Baraboo because it’s:

  • Close enough for a spontaneous outing
  • Small enough to feel relaxing
  • Full of shops you can’t find in the city
  • A refreshing change of pace

It’s the ideal “let’s get out of town for a few hours” destination.

A Bonus for Wisconsin Dells Visitors

Two women shopping in downtown baraboo

If you’re staying in the Dells, Baraboo is the grown‑up escape you didn’t know you needed.

  • Less noise
  • More charm
  • Better shopping
  • A chance to slow down

It’s the perfect complement to a busy vacation.

See You on the Next Girls’ Getaway

If you’re planning a girls’ day, birthday outing, mom’s day out, or sisters’ weekend, Downtown Baraboo is the perfect backdrop for laughter, connection, and summer memories.