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Something for Everyone

Annual Downtown Baraboo Events

Click the event buttons on the left to see more information.

Baraboo Mystery Weekend
March 28 and 29
Downtown Baraboo Farmers Market
Wednesdays & Saturdays, May - October
Downtown Baraboo Sunday Market
Sundays, May - October
Spring Wine Walk
Friday, May 1, 2020
Spring Fair on the Square
Saturday, May 9, 2020 Canceled
Concerts on the Square
Thursday Evenings, June - August
Saturday, June 20, 2020
Summer Brew Ha-Ha
Friday, June 19, 2020
Big Top Parade
Saturday, July 18, 2020
Fall Fair on the Square
Saturday, October 10, 2020
Winter Wine Walk
Friday, November 20, 2020 Canceled
Christmas Light Parade
Saturday, November 21, 2020
Fun and Festive Holiday Events
Nov. 14 - Dec. 31, 2020
The Very Merry Holiday Fair
December 11 and 12, 2020

Fall Fair on the Square

Saturday, October 10, 2020 • 9am to 4pm

2020 fair poster 2020 fair items baraboo print

We invite you to spend a day in Downtown Baraboo during the Fall Fair on the Square!

  • 140+ artists and crafters, food, and live music.
  • Shops and restaurants will be open with outdoor seating available on the courthouse lawn.
  • Due to Covid 19, we will not be offering kids activities this year. We are following the Sauk County safety guidelines to keep our vendors and customers as safe as possible. If you are feeling sick, we ask that you stay home. We would like to keep everyone as safe as possible at our events. Please wear a mask and social distance as much as possible. Hand sanitizer will be available to all patrons.
If you are interested in setting up at the Fair on the Square, visit our website: vendors.downtownbaraboo.com
Please note that our booth spaces are full for the 2020 Fall Fair on the Square. Dates for the 2021 Fair on the Square are May 15th and October 9th
For more information, email: events@downtownbaraboo.com

Winter Wine Walk

Friday, November 20 • 6pm to 9pm

Spring Wine Walk

We're sorry to announce that the Winter Wine Walk has been canceled due to COVID-19 concerns.

We'll miss it.

Christmas Light Parade

Saturday, November 21 2020 • 6pm

Christmas Light Parade

We're sorry to announce that the Christmas Light Parade has been canceled due to COVID-19 concerns.


Fun and Festive Holiday Events

Mid November to Christmas

Downtown Baraboo Christmas

Nestled in the Baraboo Bluffs just 45 minutes north of Madison on Hwy 12, and only 10 minutes south of Wisconsin Dells, the vibrant community of Baraboo offers 5 weekends of Family Fun and Holiday Shopping for young and old alike. Visit Downtown Baraboo for holiday activities each weekend from the Saturday before Thanksgiving until New Years. A beautiful courthouse square is surrounded by cheerful storefronts, enthusiastic shopkeepers, and a thriving assembly of artists. Downtown Baraboo offers all of the amenities that create a wonderful day-trip for family or friends any time of year, but especially during the holiday season!

Free Horse and Wagon Rides and visits with Santa

Saturdays, Thanksgiving through Christmas • 11am to 2pm

Free wagon rides in Downtown Baraboo

Visit our beautiful community and climb aboard the horse-drawn wagon for a nostalgic holiday ride through Downtown Baraboo. Rides are available every Saturday from Thanksgiving to Christmas between 11:00 am to 2:00pm. Pick up and drop off is the corner of 3rd and Oak Street. What a great way to check out all that Downtown Baraboo has to offer. Don't worry if it's cold. Warm up with some hot chocolate from one of the wonderful specialty food merchants. Maybe you'll be lucky enough to experience a visit from the strolling carolers as they serenade Santa at the Historic Al Ringling Theatre.

Santa is welcomed to Downtown Baraboo during Christmas Light Parade and lights the Official Downtown Baraboo Christmas Tree near the new renovated Al Ringling Theatre! Immediately after the parade children and families are invited to come Inside the Al Ringling Theater to visit with Santa and have their pictures taken. Every Saturday through the Holiday Season Santa invites you to visit him at the Al Ringling Theatre, 136 4th Avenue, from 11am to 2pm. Bring your camera! Sponsored by the Baraboo Burger Company


Black Friday

Black Friday in Downtown Baraboo is the best version of Black Friday shopping. Grab a cup of hot coffee or breakfast and shop select downtown Baraboo Shops for some of the deepest Discounts of the YEAR! Specific shop promotions will be released at 12 noon on the Wednesday before Thanksgiving. Special Prices only 8am to 10am at select Shops in Downtown Baraboo.

Small Business Saturday

Small Business Saturday in Downtown Baraboo

Shop Small Business Saturday in Downtown Baraboo, support your local retailers who support your community all year long.

Home for the Holidays

Holiday Open House in Downtown Baraboo

Shoppers can catch up on their holiday gift-buying in the many specialty stores located throughout the historic downtown and enjoy a delicious meal at one of the fabulous cafes, taverns or restaurants.

Very Merry Holiday Weekend

Very Merry Holiday Weekend in Downtown Baraboo

The Very Merry Holiday weekend includes the Very Merry Holiday Fair which is virtual this year due to COVID 19. Visit The Very Merry Holiday Fair to see all of the artist links.

The Sauk County Historical Society is Celebrating Christmas Across America at the Van Orden Mansion on December 12 and 13 from 2pm - 8pm.

Experience the Magic of Christmas

Santa Claus in Downtown Baraboo

Every Saturday from Thanksgiving to Christmas, Santa will be on the Square to take pictures with children from 11am - 2pm. Bring your camera! Sponsored by Baraboo Burger Company.

Extended Shopping

Christmas Shopping in Downtown Baraboo

From mid December to Christmas most shops are open until 7:00pm with extended hours. Our downtown offers that unique gift, big surprise or special item that you just can't find anywhere but here. Come and enjoy the beautiful scenery, hospitality and uniqueness that is all Baraboo. Our merchants will make your last days of shopping enjoyable moments as you find that perfect something for that special someone.

Please Patronize Our Sponsors:

Our Downtown Baraboo Christmas sponsors make all the wonderful events listed above possible. Please help us thank them by visiting their stores and businesses throughout the year.

Our Business Sponsors:

A Sense of Adventure
A Vintage Co-op
Allure Salon
Amber Moon Floral
Angels and Arrows Boutique
Ardyth's Sew N Vac
Baraboo Burger Company
Baraboo Children's Museum
Baraboo Radio Shack
Baraboo Toy Soldier Shoppe
Bekah Kate's
Bella Vita Café
Blank Canvas Arts
Brunker Realty Group
CoffeeBean Connection
Con Amici Craft Bar
Corner Drug Hometown Pharmacy
Cornerstone Gallery
Countryside Refind
DEZ Tactical Arms Indoor Range
Eclectic Treasures
Etcetera by BLH
Eye of the Beholder
Just Imagine Toys
Oak Street Antiques, Vintage & Merchantile
Recycled Sally's
Red Shed Garden and Gifts
Spa Serenity
Spin Shack
The Grainery
The Jeweler's Edge
The Very Merry Holiday Fair
The Village Booksmith
Three Sisters Creations
Total Design Salon
Urbanwood Studio
Von Klaus Winery

Farmer's Market

Wednesday and Saturday, May through October • 7:30am to 1:00pm

Downtown Baraboo Farmers Market

Started by local growers in the late-1980's, the Baraboo Farmers' Market has become a favorite feature of downtown life for Baraboo residents, who avail themselves of the wealth of locally produced agricultural products every Wednesday and Saturday morning from early May through October. Only Wisconsin-produced fruits, vegetables, meats, cheese, eggs, bakery items, flowers and perennials, bedding plants, jams and jellies, maple syrup and honey, herbs and herbal products, and other commodities are allowed to be sold at the market. Not only does the market provide an outlet for local and regional growers, it offers consumers the opportunity to purchase products directly from the people who make or grow them, thus fostering an appreciation for the producer's labor and for Wisconsin's agricultural heritage.

The Baraboo Farmers' Market is held on Wednesday and Saturday mornings from 7:30 am to 1:00 pm on the Courthouse Square on Oak Street between 3rd and 4th Streets. The market runs from May through October.

If you are a grower interested in participating in the 2017 market, please visit www.baraboofarmersmarket.com for more information and applications.

Art June

Saturday, June 20, 2020

Art June

Sunday Market

Sundays, May through October

Downtown Baraboo Sunday Market

The Downtown Baraboo Sunday Market includes Antique Dealers, Collectors, Artisans and Crafters selling their work on the streets of Downtown Baraboo. The Market will be open from 9am - 3pm.

Stop by and check it out!

If you are interested in participating in the Sunday Market, please contact

Mary Hultman - Events Coordinator
P.O. Box 216, Baraboo,WI 53913
Ph. 608-448-3490


Friday, June 19, 2020

Downtown Baraboo Brew Ha Ha

Join us for a Beer Tasting Tour at Select Downtown Baraboo Businesses

Downtown Baraboo Inc. hosts a Beer Walk each year on the last Friday in June. Taste fabulous Wisconsin Craft beers as you wander through Downtown Baraboo. Participating merchants offer two unique beers to sample. Local breweries will also be onsite pouring featured selections.

Brew Ha Ha ticket will go on sale in May at Bekah Kates (117 3rd Street) at 9am. Tickets may also be purchased online at EventBright.com one hour later.

We will also have Designated Driver tickets available for sale online and at Bekah Kates. (All event attendees, including designated drivers must be 21 years old and be prepared to be carded)

Brew Ha Ha Frequently Asked Questions

When will the Brew Ha Ha event be held?
The next Downtown Baraboo Brew Ha Ha will be held on June 21, 2019.
When do tickets go on sale?
Tickets generally go on sale at Bekah Kate's exactly one month before the event. Remember:
  • Limit of 4 tickets per person.
  • Tickets are $25.00 each. Cash or Check only.
  • 350 tickets available.
  • There is usually a large line to buy tickets, so we suggest that you get in line early!
Can I call or email to reserve tickets?
Requests for tickets will not be taken by phone or email but you may be able to purchase them online (This page will have the link when it is available).
Can I call or email to purchase tickets the day the tickets go on sale?
On the day that the tickets go on sale, and after everyone that was in line has been served, in-person, phone, and e-mail orders will be taken until all tickets have been sold.
What if I lose my Brew Ha Ha ticket?
Your Brew Ha Ha ticket is just like cash. Lost tickets can not be replaced.
What if I can't come to the Brew Ha Ha at the last minute? What can I do with my tickets?
You are welcome to turn the tickets in to Bekah Kate's, but they are non-refundable. We suggest that you find some friends who didn't get tickets or have never been on the Brew Ha Ha and give them a call!
When can I pick up my glass?
You can pick up your glass starting at 9am at Bekah Kate's on the day of the Brew Ha Ha. Remember:
  • You must bring all of your tickets with you to pick up your glasses.
  • You will receive one glass, one wristband and one ticket lanyard per ticket.
Where do I start the evening?
Once you have picked up your glass at Bekah Kate's, you can start at any location on the Brew Ha Ha starting at 6pm!
What should I do if I have had too much to drink?
Please don't drive!! Please call a cab or friend to drive you home.
Where can I buy the beers that are featured on the Brew Ha Ha?
Many of the beers featured on the Brew Ha Ha are available at Monks and Bekah Kate's.
What are the rules I need to be aware of?
  • You must be 21 to attend the Brew Ha Ha.
  • You must rinse and empty your glass before leaving each and every stop.
  • If you need a drink of water, drink it inside one of the locations. You may not have any liquid in your glass while on the city sidewalks in between stops!
  • Please...no strollers
Please help us to keep this event going by strictly following these rules.
What if I have questions while on the Brew Ha Ha?
You can ask any of the staff at the participating businesses or one of our Brew Ha Ha ambassadors who will be strolling around throughout the evening.

Concerts on the Square

Thursdays, June through August • 7:00pm

Concerts on the Square

Sorry -- the 2020 season of Concerts on the Square has been canceled.

If you are interested in preforming at Concert on the Square or Supporting the Concert season please email jstich@yahoo.com.

Big Top Parade and Circus Celebration

Saturday, July 18, 2020 • 8am to 3pm

Downtown Baraboo Circus Celebration

Photo by Mike Johnsen

Sorry -- The Big Top Parade and Circus Celebration has been canceled for 2020